As I was buying shampoo and body wash, I had a marvelous lesson in marketing.

See, as a guy, I felt overwhelmed in the aisles and aisles of cleansing products, most of which are designed for women. I felt female even looking at the stuff. I could totally feel the eyes of all other patrons drilling the back of my neck with the thought, "Is he seriously looking at girl products?"

So, as a manly male, whenever I found a product that said "For Men" on it, I would immediately pick it up and read the label. It sure made me feel less like a woman.

It got me thinking. I have no problem using female products. But when it comes to buying them, I just chicken out.

So my realization came in the fact that even though I was willing to use anything, I was severely limited in what I could purchase. Solution? Create a brand called "For Men," selling all sorts of girly products cleverly hidden as manly objects.

"Oh look, I really need some motor oil... for normal to dry hair. A cleaver... that trims my cuticles!"

Seriously, somebody do it. You'll make millions. Just remember to share it with me.